Colombia

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Market insights on tropical flowers from Colombia for the Middle East market

Last Thursday CBI organised its first webinar to present the findings of a tailored intelligence study on the market for tropical flowers from Colombia in the Middle East.
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The Centre for the Promotion of Import from developing countries (CBI)  has asked Milco Rikken from ProVerde to conduct this study especially to provide the Colombian tropical flower companies in CBI’s export coaching program with information on possible export markets for their products, outside of Europe. To increase this trade, market intelligence is needed on promising markets, market channels and segments, buyer requirements and tips for finding buyers.

CBI organised this webinar together with one of its project partners Procolombia. The webinar was a way to reach flower companies in different locations in Colombia all at once. Around 30 companies attended the webinar and were able to ask their questions about the study. Continue reading

Sustainable Flowers in Europe

Colombia is one of the leading players in the international market for cut flowers. The lion’s share of its flowers are exported to the United States (about 75%), with other markets such as Russia, Japan and various European countries taking less than a quarter. Despite the country’s efforts to differentiate its products and comply with international social and environmental standards, Colombian exports of cut flowers to Europe have been stagnant for decades. Continue reading

Promotion of exports of tropical flowers and foliage in Colombia

The production of tropical flowers (mainly Heliconias, Gingers, Strelitzias and Calatheas) and foliage is increasing strongly in Colombia. Most farms have planted or are in the course of expanding their cultivated area. As a result, the supply of tropical flowers has increased strongly over the past few years. Continue reading