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Virtualisation in the flower trade: remote buying

A strong development in the European flower business is the increasing importance of virtualisation. Virtualisation plays a major role in the reduction of transaction costs. Until a few years ago, the development of virtual flower trade was hampered by the perceived importance of visual appearance to determine product quality. Improvements in the provision of accurate supply information and reliability, however, have made virtualisation a major success.Read More »Virtualisation in the flower trade: remote buying

Fruit of knowledge

When it comes to food, the EU considers safety a top priority. The slogan ‘From farm to fork’ describes how the whole supply chain is responsible for guaranteeing food safety. For the first link in the food chain, the growers of food products, this concept mainly translates into quality demands and efforts aimed at keeping contaminants and pesticide residues at acceptable levels. In addition to complying with the legal requirements, many companies have joined independent sustainability initiatives or set up their own, stricter environmental and social standards. All of these requirements and preferences together are usually referred to as ‘buyer requirements’ or ‘market access requirements’. Here’s an overview.
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