Marketing support to Palestinian Cash Crops Project

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PARC, the Palestinian Agricultural Relief Committees (2012)

ProVerde provided marketing assistance to the Palestinian Cash Crops Project. The current Gaza cash crop export sector was evaluated, including shipping, exporting, sales and marketing channels.

Against the background of rapidly changing market conditions and a challenging political situation, plans were drawn for the future path of the cash crop sector and the role of PARC and the cooperatives in its development.

PARC is a leading NGO with a focus on rural and economical development. PARC was involved in the cash crops project, supported by the Dutch government, until 2012. The new HVC project since 2012 is managed by FAO, the Food and Agriculture Organization of the United Nations.